I’m a creative leader, director, and executive producer with 20+ years of experience shaping high-impact storytelling for global brands. I lead at the intersection of creative vision, production excellence, and team culture — turning ambitious ideas into work that resonates, performs, and scales. Trusted by brands including adidas, Red Bull, and Spectrum and CNN.
In my current role with Spectrum, I lead narrative-led campaigns across social, commercial and emerging platforms. My approach blends cinematic storytelling with strategic clarity, grounded in audience insight and brand purpose. I bring a deep, hands-on understanding of the production process having worked from concept to post, with my passions in editing and directing.